Posts in category Customer experience


Customer experiencerestaurant ideasTrends

4 Places to cut to gain more brand love

Dining out should be a feel good experience. Patrons select your restaurant to feed their hunger, socialize with friends, meet with business colleagues, enjoy family time or escape from the grind of their day. Consumers …

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Customer experienceReader questionsRestaurant brandingTrends

What to do when consumer tastes change

This week I’m answering a question from a reader who asks: Our restaurant is a traditional Italian restaurant. We’ve been in business for 60 years and we use old family recipes prepared and served just as …

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BrandingCustomer experiencerestaurant ideasTrends

Creative menu pairing an opportunity to increase biz & buzz

The idea of pairing food with wine is nothing new. Restaurants have been doing this for years. I just read this interesting article in QSR Magazine where a restaurant now pairs pot with pitas. Why …

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Father's day restaurant branding
BrandingCustomer experienceEmployee engagementExpert interviewsMarketing plansPR and promotionPublicityRestaurant brandingRestaurant business planning

Father’s Day. 1st FREE Webinar. New website.

This weekend in the Wall Street Journal I saw a great ad for Josh Cellars. I’ve been a fan of the ‘Josh’ wine brand for sometime, and their Father’s Day promotion, I thought, was worth …

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BrandingCustomer experienceExpert interviews

Ask the expert: Ike Orcutt, head brewer and founder at BuckleDown Brewing

Here’s our second edition of  “Ask the expert” series with Ike Orcutt of Buckledown Brewing. Once a month we post an interview with a successful restaurateur, chef, supplier, brewery professional or a hospitality industry authority. …

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BrandingCustomer experienceRestaurant brand reviewsTrends

Repaint the story – Your brand is your canvas

My new husband earned an all-expense paid trip for two to the Mexican Riviera from his employer. When I first heard the news I was not excited. My perception of traveling to Mexico was negative. …

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BrandingCustomer experienceMarketing plansPR and promotionReader questionsSocial media

How to attract more restaurant customers using social media

We’ve received a few questions lately about restaurant social media. The common themes are: “How can I get better at social media?” “Should I do it myself or hire someone?” “How can I get more …

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BrandingCustomer experienceEmployee engagementMarketing plansTrends

5 of the best places to stay on top of food and restaurant trends

Last week, thanks to social media, we were able to get a peek inside the International Association of Culinary Professionals 37th Annual Conference. The photos and Tweets posted about the emerging trends in food were …

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BrandingCustomer experiencePR and promotionRestaurant brand reviewsTrends

Pizza, Pizza & Bazaar Meat

For the 2nd year in a row, I was invited to address The International Pizza Expo in Las Vegas on branding. WOW! What a delicious and fun gig. It was three days of hanging out …

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