Posts in category Publicity


BrandingCustomer experiencePublicityRestaurant brandingrestaurant ideas

3 cool ideas to add to a restaurant brand experience

A restaurant brand effort is a circle of guest experiences. There is no official beginning or end to any brand. It used to be that a restaurant’s offerings—the food, beverage, and entertainment— were enough to …

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PR and promotionPublicity

Are you ready for a TV appearance?

Today, 15 minutes of fame on a national TV show is not a pipe dream, but a reality for many lucky restaurants. A TV segment can make millions of viewers made of aware of your …

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Publicity

What happened to Subway could happen to you

After nearly 15 years of building a huge brand asset, Subway’s brand ambassador is going to jail. In 2000, Jared Fogle, then a college student, lost 245 pounds by eating Subway sandwiches. He became a …

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Father's day restaurant branding
BrandingCustomer experienceEmployee engagementExpert interviewsMarketing plansPR and promotionPublicityRestaurant brandingRestaurant business planning

Father’s Day. 1st FREE Webinar. New website.

This weekend in the Wall Street Journal I saw a great ad for Josh Cellars. I’ve been a fan of the ‘Josh’ wine brand for sometime, and their Father’s Day promotion, I thought, was worth …

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PublicityRestaurant brandingSocial media

Tattooed talent, new restaurants and breaking news beating you out of publicity you deserve? – How to fix that!

Last week I connected with a veteran restaurateur from my days in Houston, TX. It had been 15 years since we last talked and Restaurant Branding roadmap blog reunited us.  Love when that happens! Anyhow, …

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